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How it works

Three steps. From raw data to investor-ready in under a day.

No data team required. No spreadsheet migration. No formulas to maintain. NumLK reads from where your data already lives and presents it in the format that matters.

Step 01

Connect your systems.

OAuth into QuickBooks for expenses, Stripe or Chargebee for revenue, HubSpot or Salesforce for pipeline. Setup takes minutes, not weeks.

  • Read-only access — your data never moves.
  • Standard OAuth — no IT review required.
  • Daily incremental syncs keep numbers live.
Connect data sources
QuickBooks Online
Connected
Stripe Billing
Connected
HubSpot CRM
Connected
Rippling Payroll
Connect
AWS billing
Connect
Step 02

NumLK computes the framework.

Within hours, every layer of the KPI framework is calculated, benchmarked, and ready to read. No formulas to maintain. No models to babysit. The numbers stay current automatically.

  • Auto-categorization of expenses (COGS / R&D / S&M / G&A).
  • ARR normalization across billing terms and currencies.
  • CAC, LTV, payback computed from raw spend & customer cohorts.
  • Live benchmark overlay against your peer set.
Computing framework94%
Layer 01 · Expenses
Layer 02 · Revenue
Layer 03 · Unit econ
Layer 04 · Profitability
Layer 05 · Market value
Step 03

Share investor-grade reports.

One click for a board-ready PDF. Permissioned data-room links for diligence. Live dashboards your investors can read without bothering you for a CSV.

  • Branded PDF / PowerPoint export.
  • Shared dashboards with permissioned access.
  • Auto-generated commentary fields for each KPI.
  • Audit log of who viewed what, and when.
Board pack · September 2025
ARR Multiple
8.4×
Rule of 40
52

"Strong quarter. ARR up 18% MoM driven by expansion in mid-market. NRR remains best-in-class at 112%. Burn multiple improved to 1.4× from 1.8×."

Timeline

From kickoff to first board pack.

MilestoneWhat happensTime
Day 0Kickoff call & OAuth into core systems30 min
Day 1Initial sync complete; framework computed~24 hr
Day 3Walkthrough of your dashboard with our team45 min
Week 1Custom benchmarks & KPI fine-tuningasync
Week 2First board-ready report exported1 click
Get started

Investor-ready in 24 hours.

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